We play to Win.

Welcome to our #StrategySession, where we will share our expert advice as problem solvers who specialize in influencing opinion and behavior.

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advocacy community architect COVID-19

Advocacy in the Time of COVID-19

Advocacy is one space that has been particularly impacted by technological change, especially in the era of COVID-19.

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The Tools to Survive a Crisis

A crisis will put any organization on its heels, forcing teams into a quick reaction that may – or may not – strike the right tone, much less achieve the goal. Tough situations are made easier through a strong communications strategy.

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advocacy community architect

Meet Your Architect Ashley O’Rourke

Director of Analytics and Audience Insights Ashley O’Rourke joins our #StrategySession today to discuss Majority Strategies’ Community Architect, a new, strategic approach to advocacy that merges data and political insights to help businesses, trade associations and others achieve their public affairs goals.

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advocacy community architect

Meet Your Architect Barry Jackson

We are pleased to welcome Barry Jackson to our #StrategySession today to share his experience and contribution to Majority Strategies’ Community Architect, a new, strategic approach to advocacy that merges data and political insights to help businesses, trade associations and others achieve their public affairs goals.

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Community Mobilizing

From your Community Architects at Majority Strategies comes Community Mobilizing, a results-driven replacement for the “Fly-In.”

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Digital Integration

Reid Vineis, Vice President of Digital at Majority Strategies, recently led a panel discussion at Campaign & Elections CampaignTech at Home event on why digital integration is more important than ever for campaigns.

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Digitally-Driven GOTV in 2020

Majority Strategies’ Director of Analytics & Audience Insights Ashley O’Rourke shares the highlights of her recent panel discussion at Campaign & Elections CampaignTech at Home, “Developing and Executing Digitally-Driven GOTV and Vote-by-Mail Programs in 2020.”

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Welcome Back, Marcie

Sr. National Communications Strategist and Community Architect Marcie Kinzel returns to our #StrategySession today to continue the discussion of the Majority Strategies difference and specifically today how COVID-19 has changed advocacy.

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Taking Creative Risks in 2020

The volume of content flooding people’s screens and mailboxes today creates a problem for campaigns. We are at a transition point in terms of creativity with political ads.

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Meet Your Architect Marc Klein

Marc Klein, Vice President of Data and Digital Advocacy Solutions, joins our #StrategySession today to explain the Community Architect solution in more detail.

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Social Media Overview

Senior Director of Digital Operations RJ Caster joins our #StrategySession today to share the highlights of his presentation and our team’s top tips on the role of social media in a campaign.

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Activating Champions

Audience building is at the core of the Community Architect program, and data is at the core of audience building. Remember, successful advocacy begins and ends with data.

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